{"id":66971,"date":"2022-11-25T16:04:14","date_gmt":"2022-11-25T16:04:14","guid":{"rendered":"https:\/\/shanebarker.com\/?p=66971"},"modified":"2024-04-10T06:10:35","modified_gmt":"2024-04-10T13:10:35","slug":"email-marketing-funnel","status":"publish","type":"post","link":"https:\/\/shanebarker.com\/blog\/email-marketing-funnel\/","title":{"rendered":"How to Build an Effective Email Marketing Funnel: A Guide for Beginners"},"content":{"rendered":"\n

Let me admit it: I made my first email marketing funnel 15-20 years ago, and it was a disaster. <\/p>\n\n\n\n

I felt so excited when I launched it. I had put together what I thought was a great offer, and I was sure that people would love it. <\/p>\n\n\n\n

But they didn't. Instead, my open rates tanked and my unsubscribe rate soared. I tried to sell too many things at once and my list quickly became overwhelmed. <\/p>\n\n\n\n

It was a hard lesson to learn, but I eventually realized that less is more when it comes to email marketing. Now, I focus on creating a simple but effective email marketing funnel to sell just one thing. <\/p>\n\n\n\n

And you know what? <\/p>\n\n\n\n

It works like a charm! <\/p>\n\n\n\n

Recently, I got an open rate of 26.5% for a newsletter that I sent to my subscribers. I\u2019ve reached this stage after a lot of hits and misses. <\/p>\n\n\n\n

Over the years, I\u2019ve learned some important lessons and I want to share them with you. I\u2019d like your first email marketing funnel to be better than mine! <\/p>\n\n\n\n

In this post, I am going to start with the basics and then move on to discuss how to create a solid email marketing funnel for your business. <\/p>\n\n\n\n\n