{"id":24192,"date":"2019-12-02T06:10:29","date_gmt":"2019-12-02T14:10:29","guid":{"rendered":"https:\/\/shanebarker.com\/?p=24192"},"modified":"2024-12-31T00:40:10","modified_gmt":"2024-12-31T07:40:10","slug":"types-of-content","status":"publish","type":"post","link":"https:\/\/shanebarker.com\/blog\/types-of-content\/","title":{"rendered":"7 Main Types of Content and How to Use Them for Marketing"},"content":{"rendered":"\n

If you want to grow your online business, content marketing<\/a> is a sure-fire strategy to help you do so.<\/p>\n\n\n\n

The Content Marketing Institute<\/a> (CMI) found that content marketing generates over three times as many leads compared to outbound marketing. Not only that, it also costs 62% less.<\/p>\n\n\n\n

Another report by Marketing Profs and CMI<\/a> showed that the most successful B2B marketers dedicate 40% of their advertising budgets to content marketing.<\/p>\n\n\n

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Image via Content Marketing Institute<\/em><\/figcaption><\/figure><\/div>\n\n\n

What this means is that top marketers understand the importance of content marketing as a strategy. Hence, they use it to grow their brands.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

In this post, I want to show you seven types of content marketing that you can use to grow your business.<\/p>\n\n\n\n

If you include any or all of these popular types of content marketing in your strategy, you can expect to see great results.<\/p>\n\n\n\n

Let\u2019s dive in.<\/p>\n\n\n\n

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Table of Contents<\/p>\n